About CAFR
Strategic Plan for 2005-2010
Vision
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To maximize the amount of material being recycled in Colorado and used as resources.
Mission
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To bring together individuals and leaders in business, education, nonprofits and state and local government to take action to turn ever greater amounts of waste into resources.
Values
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- Healthy
- Credible and influential
- Effective
- Cohesive and focused
- Diverse
CAFR Stakeholders
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Our customers and stakeholders are segmented into the following groups in no particular order:
- Businesses – Large and Small
- Communities
- Governments
- Media
- Recyclers
- Waste Haulers
Strategic Goals
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CAFR has adopted five strategic goals (2005 through 2010) to accomplish the mission of the organization:
- Membership
- Tools/Education/Outreach
- Services/Special Events
- Advocacy/Policy
- Resources
- Grow membership by 20% annually
- Establish personal invitation & contact program
- Achieve a diverse membership base that reflects a representative cross section of public and private sectors.
- Establish evaluation categories
- Analyze current membership category distribution
- Establish program to reach diversity goal
- Maintain 90% membership retention from one year to the next.
- Establish integration program
Tools/Education/Outreach Goal
To create a set of resources and tools designed to assist members do their jobs and forward recycling. Committee is responsible for conducting the following, with assistance / feed into web site committee and some with special events
- Toolkits
- 1st year develop tools around 2-3 key recycling issues – and 1 tool/yr around harder to recycle or unique waste streams. (per year)
- Tailor toolkits and materials to different relevant audiences
- Immediate 1st year develop list of recycling or solid waste contacts for each county in the state to upload to website (for continual updating)
- Pull together recycling library of at least 50 reports in the first year: add 20-30 in each year; organized around topics for easier searching
- Template legislation for locals
- Members only part of website is One method of dissemination / workshops or others can also be useful methods
- Clearinghouse for looking for grants – make information available to members
- Workshops
- At least one specialty workshop per year on key recycling issue of interest (under consideration for our work: single stream, PAYT, improving curbside efficiencies or other topics we ID’d last year)
- Media/Information
- Speakers bureau / specialists / experts for Peer match organized by topic and region of the state (for continual updating)
- Create canned press releases quarterly for distribution by CAFR and adaptation/ use by locals / members (newspapers as focus) (and make sure CAFR is mentioned / recognized to grow the “voice”)
- County & Municipality / Business / and Solid Waste Industry Outreach
- Each year, contact an additional 25% of counties (and some of the cities within) – [to benchmark level of effort – as if each Board member contacted one county they don’t live in each year – but NOT assigning Board members]. – By 5 years we’ll have reached all – schools may come out of this also. Used to expand list of recycling and media contacts.
- Each year for solid waste industry, develop a relationship with 10% of the industry
- Entails gathering information about current activity in recycling, obstacles, education needs / networking; considering attending an event / becoming a member
- Each year for business industry, develop a relationships with 30 per year (developed estimate based on 2 per board member, but not signing Board members up to do the work) Entails – discussions about wastes / waste management practices and problem wastes; education needs; considering attending an event / becoming a members.
- Each year for media relations – develop relationship with 3-5 media total
- Statewide basic data collection
- Start in year 2
- Develop method for acquiring / tracking current status of recycling statewide
- Use to identify what is / is not being collected, trouble spots, use the contacts with city/county/hauler, etc. to identify data sources that exist, but have not been assembled
- Look for / apply for grants on data collection
- Annual Recycling Summit Goals
- Feature Annual Recycling Awards
- Increase attendance by 15% annually
- Increase income by 15% annually
- Generate at least one piece of media coverage per year
- Specialty Workshops/Forums
- Present two per year
- Annual Meeting
- Move Annual Recycling Awards to Summit
- Increase attendance by 15% annually
- Income exceed expenses annually
- Have CAFR members host and sponsor
- Increase income annually by 10%
- America Recycles Day (ARD)
- Have one major community event annually
- Rotate area of the state to “host” the event
- Newsletter
- More frequent issues – bi-monthly
- Website
- Develop and implement Members Only pages/services
- Develop report(s) on the number of hits
- Pass statewide legislation
- Hold an annual meeting of the policy committee and the board to discuss ideas for legislation for the upcoming year
- Access and utilize member resources
- Facilitate the development of relationships between members and legislators
- Host events where members interact with legislators
- Create an organizing mechanism (like a phone tree or something) to get members to contact legislators at bill time – rapid response.
- Help local communities with local legislative issues
- Virtual library of boiler plate language for ordinances already passed
- List of experts for presentations
- Links to resources outside Colorado
- Links to our own FAQs, data, info, etc on our website
- Explore splitting CAFR into a 501(c)6 and a 501(c)3
- 5-year plan
- Fundraising plan in place with annual updates and diversified funding
- Active member involvement on all the committees – goal is 25% of members participate (this was later reassigned to the services committee and each committee individually)
- Maintain and expand staffing and be able to support it
- Maintain active Board participation
- Fiscal management and investment plan in place
- Be a great place to work with benefits, retirement, etc
- 2005 plan
- Rename the Fundraising committee the “Resource Committee”
- Develop fundraising plan
- Establish CAFR as an employer
- Establish some of the easier employee benefits like vacation and sick leave
- We reassigned: Member involvement
- Maintain and active board – to ED and BOD – recommended establishing a month report from BOD members on their CAFR activities for the month.
